BMK-2730 - Retail Business Management

Overview of retail business, including types of businesses, their organization, retail buying, selling, advertising and merchandising. (Formerly MKG-2730. Students may not receive credit for both MKG-2730 and BMK-2730.)
Academic Level
Undergraduate Level
Subject
Business and Marketing
Department
SOCIAL SCIENCES & BUSINESS
Credits
3
Corequisites
None
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